And now Bailout Wine...
Actually this is serious fun from Crushpad, one of those make-your-own wine establishments that found a cool gimmick and had the wherewithal to execute the idea.
From their site, an explanation, and then their feature video.
Here's how it works:
You buy bottles of the "2007 Bailout Napa Valley Cabernet" on this website for $39/bottle. Comparable wines go for $75 and up, so you've already won in a sense.
We record the closing value of the Dow Jones Industrial Average the day you buy the bottles.
Then for every 100 points the Dow drops from your starting point, you get $2 off each bottle.
We will bottle the wine on August 14, 2009 and use the Dow closing level to determine your final price. For example, if you buy the wine when the Dow is 8,800 and then it closes at 7,300 when we bottle, then your final price is $9/bottle and we'll cut you an economic stimulus check of $30/bottle in September. If we're lucky enough to find the Dow at or above the level it was when you bought the wine, then you've already paid your $39/bottle – it will never go above that.
Labels: 2007 Vintage, 401k, Bailout Wine, Cabernet Sauvignon, Crushpad, Napa Valley, SaucyJoes
1 Comments:
Government grants, i.e. the $50 bill? Saw one Tuesday. Nice printing, just the right size for my money clip, and very cool at a cash register. They LOVE receiving them, especially for three and four dollar purchases. I like to buy gum with them. Thanks for commenting so adroitly on our Bailout Wine story.
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